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Coronavirus face masks become the latest fashion trend
Coronavirus masks becoming top fashion trend
Face masks are taking over the fashion industry as the top trend of coronavirus. FOX Business’ Gerri Willis with more.
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As the coronavirus pandemic becomes part of everyday life, face masks are becoming the new must-have fashion item, going from small accessory to big business.
Even some of the most legendary fashion houses are getting involved.
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Prada, Louis Vuitton and Dior are sewing face masks exclusively for medical workers, turning production facilities that made fancy gowns into mask-creation locations.
Top accessories designer Lele Sadoughi is also diving into the masks game. Her popular headbands are worn by the Duchess of Cambridge. And, now Ivanka Trump is wearing the designer’s masks. Sadoughi says face masks are here to stay as a trend, but also as an accessory offering peace of mind during uncertain times.